Member-only story
Can You Succeed Without A Startup Mentality?
What is a startup mentality?
Probably the first thing to come to mind is something new, jazzy, fun, innovative, high tech, and youthful. The old business model of a three piece suit and office suites fades into history, and a communal warehouse space with skateboards and crispy snacks in fun Lucite bowls takes its place.
Growth is the signature trait of a startup, but old timey business, obviously, had to see growth as well.
The new company is diverse, cool, casual and painted in primary colors that suggest more creativity than somber brass tacks.
A startup mentality suggests “thinking outside the box.” And, often, that box which so many businesses are clamoring to get outside of is an old, grey, concrete tower with worker ants (except mostly male) filing in and out of work on a rigid schedule, in a boring routine.
But what if your business model is more like those of bygone eras? What if you like the idea of job security, well defined roles, and good, old-fashioned durability? What if gee whiz is something you like in your three basic network offerings of nightly entertainment, but you feel that it is just too risky to implement at work.
These days, the gig economy is booming for many, and startups are poised to take…